Is Your Online Store Stuck? Here's Why It Happens Many e-commerce businesses hit a wall—and fast. After investing time in uploading products, tweaking ads, and creating content, the sales often stay flat. The issue isn’t your effort or your product—it’s the lack of a clear, data-driven strategy that can guide your growth. The Real Problem Behind Stalled Growth If you’re relying on guesswork, you’re setting yourself up for burnout. Running ads without tracking performance, posting content without a plan, or ignoring where your traffic actually comes from are common mistakes that cost time and money. Here’s the reality: 98% of website visitors don’t convert on their first visit. (Source: Episerver) Businesses that use data-driven strategies are 6X more likely to be profitable year-over-year. (Source: Forbes) Without a solid plan, you’ll keep spinning your wheels while your competitors take the lead. What Is a Data-Driven Strategy Session? A data-driven strategy session is your custom roadmap for growth. At Mercier Marketing Group, we use real metrics to guide you—not theories. We dive into: What marketing platforms are driving (or draining) your traffic Where leads are dropping off in your funnel What changes can boost your conversion rate We simplify your business data and translate it into clear next steps. No technical speak. Just smart strategy. How We Help E-Commerce Brands Grow Smarter You don’t need more tools—you need the right plan. Our team specializes in helping e-commerce businesses of all sizes create a strategy that saves time and boosts results. We combine your strategy session with: Paid ad campaigns on Google, Instagram, and TikTok Automated retargeting to bring visitors back SEO and directory listings to improve long-term visibility Everything we do is tailored to your business goals—and explained in plain English. But even the best marketing strategy can’t make up for a poorly built website. Platforms like GoDaddy, Wix, and WordPress use mass-produced templates with repetitive code used by millions—Google sees this and ranks those sites lower. They often load slowly, lack original structure, and hurt your SEO. Adding SEO to a bad site is like putting a racecar engine in a rusted-out frame. It won’t go far. Every business needs SEO eventually, but the website must be built right first. Our sites are built differently. We use clean-coded templates developed in-house—never shared with thousands of competitors. They’re SEO-friendly, fast, and only used by our clients across the U.S. You also get a drag-and-drop builder that’s as simple to use as the big-name platforms—without the plugins, slowdowns, or expensive contracts. No $10k–$20k setup fees. No $500–$600/month maintenance costs. Just an affordable setup and monthly plan you can manage yourself. It’s so easy, even a 7-year-old can use it (we’ve tested it). We also host our sites on Amazon Web Services (AWS), trusted by brands like Netflix, LinkedIn, Spotify, Airbnb, and more. That means faster speeds, stronger performance, and better rankings. When your site is built right, everything else—ads, SEO, social media—works better too. Why This Matters Now Online competition is growing daily. Waiting to take action gives your competitors more room to win. If your sales are unpredictable, your website traffic is low, or your ads just aren’t performing—it’s time for a smarter plan. Let’s Make Your Growth Intentional Stop guessing. Start growing. Book a free, personalized strategy session today and let’s map out a plan that works. Schedule now Phone: (321) 345-9366 Website: www.MercierMarketingGroup.com Sources: Episerver, 2024: "Reimagining Commerce" Report Forbes, 2024: "Why Data-Driven Businesses Win" Mercier Marketing Group | Helping E-Commerce Brands Grow with Smarter Marketing

Most business owners are constantly trying new things with their marketing, hoping something finally works. But if you’re running campaigns without clear direction or results, you’re likely wasting more time and money than you realize. Here’s what every business owner needs to know to stop throwing money at guesswork and start growing with purpose—with help from a trusted digital marketing agency like Mercier Marketing Group. The Hidden Cost of Guesswork When you don’t use real data to drive your marketing decisions, you end up: Spending on ads that never convert Creating content that doesn’t connect Targeting the wrong audience Missing leads without realizing it You might be doing everything right—except that you're not basing decisions on the information that actually matters. What the Stats Say Businesses that use data to guide their marketing see up to 35% higher ROI compared to those that don’t. (Source: McKinsey, 2024) Why? Because they focus their time, energy, and budget on what’s proven to work—not what feels like it might. How to Use a Data-Driven Strategy to Grow Your Business It doesn’t have to be complicated. At its core, it means: Tracking how your marketing is performing Learning what your audience actually responds to Making smart tweaks based on results Prioritizing channels that drive real leads and sales It’s not about fancy dashboards—it’s about clarity and results that actually grow your business. Tips for Business Owners Who Want to Handle Marketing Themselves If you’re set on doing your own marketing for now, here are a few simple, practical ways to improve your efforts: Review your data weekly. Set aside time every week to look at which ads, posts, or emails are getting the most engagement or conversions. Use free tools like Google Analytics and Meta Ads Manager. These tools can help you understand where your traffic is coming from and what’s converting. Stick to one or two platforms. Don’t try to be everywhere—just be consistent where your audience is most active. Test and tweak. Try different headlines, images, and offers. Track what works. Ditch what doesn’t. Have a clear goal. Every campaign should have one objective—get more leads, sell a product, grow your email list, etc. These tips can absolutely help, but keep in mind: consistent growth takes more than tools and effort. It takes strategy, time, and experience. Why Doing It All Yourself Can Hurt Your Growth We get it—business owners wear a lot of hats. You’ve probably tried to manage your own ads, write your own content, build your own website, and post to social media. But just because you can do it all doesn’t mean you should. Here’s why going it alone often backfires: You don’t have time to study trends and metrics weekly SEO and ad success require consistent optimization Guesswork leads to burnout and inconsistent results Most DIY campaigns lack the strategy needed to scale Even if you’re tech-savvy or creative, marketing isn’t about doing more—it’s about doing the right things, in the right order, with the right expertise behind it. You should absolutely understand what’s happening in your business—but you don’t need to carry the full weight of execution and strategy. That’s what a team of pros is for. How Mercier Marketing Group Helps You Grow Your Business As a full-service marketing agency, we help you eliminate the guesswork. Instead of just running ads or posting blindly, we: Help you build a strategy tailored to your business goals Focus on results over vanity metrics Recommend a clear plan that fits your budget You don’t need to be a marketing expert—but you do need to hire experts. At Mercier Marketing Group, our team handles the strategy, research, and execution for you. We manage the behind-the-scenes work so you can focus on running your business while we focus on getting results. From SEO to PPC and custom marketing strategy development, we implement what works—so you don’t have to figure it out alone. Ready to Grow Your Business with a Smarter Plan? Our free marketing strategy sessions are designed to: Learn about your business and current approach Understand your goals, audience, and budget Recommend a step-by-step plan that makes sense for you No overwhelm. No pressure. We’ll give you expert recommendations, tools, and strategies—it’s up to you how you move forward. Let us take marketing off your plate, so you can focus on what you do best—running your business. 👉 Schedule your free marketing strategy session today: Book Here! Sources: McKinsey & Company. (2024). The State of Marketing Analytics 2024. Retrieved from https://www.mckinsey.com HubSpot. (2024). Marketing Statistics and Trends. Retrieved from https://www.hubspot.com Statista. (2023). Global ROI Benchmarks by Channel. Retrieved from https://www.statista.com